Child's Attitude

A child with a positive attitude is guaranteed a life of success and happiness. More »

Parental Role

Parents play the major role in a child’s thought choices and emotional growth! More »


The educator’s input on the absorbing mind is momentous. More »


The thinking you do creates the life you have. More »



The educator’s input on the absorbing mind is momentous. There are exciting new products to assist in teaching kids how to understand and deal with their thoughts and emotions and learn how to develop a great Emotional Quotient.

Every child should be given the opportunity to benefit from this education.

Who is influencing, teaching and shaping the lives of the future generations?



We dare not not teach our children about attitude.

Finally educators have a tool to teach children about the elusive, unseen thought area. This is an area of education that has been lacking in many schooling programs in the past. A huge hole in education systems. Also, a tricky subject to explain to young learners and yet central to their well-being and happiness.

The two manuals, Let’s take a Peek at our Thoughts and the Activity Guide, supply educators and parents with the necessary material to give children a proper understanding of their everyday thoughts and the consequences they bring about. Two toy ‘thoughts’ – one angry and one smiling, are used to help children understand the two basic thought types and included in the DVD is a fun song which can be taught to learners to impact the message. Reports are that kids immediately adopt the terminology, can interpret and relate to the different thought types and are able to get rid of one thought type by replacing it with another. Most importantly they are learning to understand and discipline their thinking! As kids love to dance, act out and sing, this is a great package to grow happy positive kids!

Because discipline is essential

The toy thoughts, Love and Grouch, assist educators to discipline learners in a positive way. They are provided with a tool to teach them that thoughts are real things, the instigators of our actions, and that these thoughts have consequences in our lives. The toy thoughts can be used to redirect blame for misbehavior – the overall message being that it is the negative thought, the Grouch, that is ‘bad’ and not the child. The educator can then guide the child in selecting a Love to replace the Grouch and children learn to form the habit of choosing positive thoughts.
Learners learn the different consequences of the two opposing thought types and are shown that the thought choice is always up to them. Discipline is established in a supportive and constructive way, without anger or damaging remarks directed at the child. This builds the child’s belief in himself, an essential premise in becoming a well adjusted, positive child.


The Activity Guide provides educator or parent with a program of 10 x 20 minute lessons, focused entirely on creating thought awareness and teaching children how to understand and discipline their thinking. The introduction of practical, formal thought education is long overdue. Teaching kids how to understand and discipline their thoughts must be addressed as this is key to building a happy life.

Each lesson commences with an exercise roundabout – a few minutes of activity to get the brain into ‘learning mode’ and this is followed by a mini thought meditation exercise. Children relax and imagine a familiar peaceful scene. The two soft toy ‘thoughts’ Love and Grouch are used in fun exercises, games and a song. The 10 x 20 minute lessons in the classroom or at home can be repeated during the year. Designed to teach children how to build a positive mindset, the activity guide also supports the SA Learning Outcome #3 – Personal Development of the learning area Life Orientation curriculum.

View an example of Lesson 1.


  1. Psychologists say – child’s ‘belief system’ – mindset which will be there for life, is formed before age 10 years.
  2. Children are reportedly showing signs of depression and other negative behavior at school, including primary school level.
  3. Crime, teen suicides, substance abuse and violence – the fruits of destructive thinking patterns and emotional disorder – are on the increase at schools.
  4. There is a need to empower children with emotional intelligence – basic life coping skills – as the majority of the future generation are reared in dysfunctional family situations.
  5. The EI example which young minds are currently learning from i.e. parents, peers, educators, relatives, the media, etc is often undeveloped and negative.
  6. Although we have been aware of the power of thought for many decades, a first generation of emotionally strong, positive thinkers has yet to emerge.


  • To provide tools which will enable parents and educators teach their children ‘values education’.
  • To create an understanding of what thoughts are and how they shape our lives.
  • To help a child discern different thought types and through positive thought selection learn to deal with life’s challenges in a constructive and emotionally controlled way.
  • To teach children Emotional Intelligence and so equip them with the tools to develop a positive image of self worth and empathy towards others.
  • To promote healthy relationships with Emotional Intelligence.
  • To institute a first generation of ‘Emotionally Intelligent’ young people.

These products provide the tools to help children understand and work with their thoughts and feelings. They learn the skill of thought discipline and are given the tools to build a priceless asset, a positive mental attitude. Being emotionally strong and having a good attitude will enable them to cope with life’s challenges as every growth area is enhanced. The toys Love and Grouch create the awareness that thoughts are things.

The children of the world, the new generations, are the ones who can make the changes so desperately needed in society today. It is in their hands to manage the improvements, emancipate suffering and reduce injustice and prejudice. They are the ones who can make this a better place to be. We owe them our support and guidance and if we do nothing more, let’s be the best example and encouragement that we are able to be.

Let’s give it our best shot so they can give it theirs

Important– Read the companion publication for parents and educators – “because we did not learn this at school”.

Easy read – How to Win when Life is Unfair. - Click here to view more details or view ‘The Winning Attitude DVD

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